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CATERER Middle East

The UAE's Cloud Restaurants aims to be a leading virtual kitchen

12 June 2020

The company currently has six delivery concepts

In a matter of weeks, COVID-19 has reshaped dining habits forever, with more and more people opting to avoid the hustle and bustle of a packed restaurant and instead dine at home. For many restaurateurs, this has meant shifting focus to delivery services, with others setting their sights on virtual kitchens. 

Cloud Restaurants is one such virtual kitchen, exclusively offering delivery services without a dine-in option. 

The company was founded in 2018 by husband and wife team Ziad and Rowan Kamel. They currently operate Go! Pasta, Go! Risotto, Go! Greek, Go! Healthy, Go! Chinese and Go! Noodle, each providing a different cuisine. 

Speaking on their goals, the couple said: “Our dream is to be the best online-restaurant company in the world. Our purpose is to create meaningful online restarants using the most noble ingredients, innovative sustainable packaging, and enjoyable customer experiences. We are dedicated to innovating the online restaurant industry and operating at the highest standards possible. If you order food online, we want it to be from Cloud Restaurants.”

Despite its relative infancy, the business has more than 50 employees, with plans to continue growing across the UAE. It currently delivers across Dubai on Deliveroo, Zomato, Talabat and Careem. 


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